When ASICS sent us their new video we spent the afternoon sitting and rocking back and forth, staring hungrily at the trainers hidden under our desks.
This video has to be ASICS’ most emotive, go-getting, high-five inspiring campaign yet: It’s A Big World. Go Run It.
Whether you’re a trail runner sat in a city office or a road runner looking at rolling hills, you will want to lace up and make a beeline for the nearest exit. Life is an exploration. All of us will make our own paths, yet all of us will reach our summit.
ASICS knows that runners come in all shapes and sizes, with some of us preferring to log the miles on tough trails and some of us preferring to blast out sprints on smooth asphalt. In the right kit, you can push your limits to discover more about yourself and the world around you.
It’s a big world with a lot of opportunities. Make sure that you find them!