• Behind the brand
    Le Col: Behind the Brand
    03 Apr 2019 / Nassrin Chamanian
    Le Col springs from one pro-rider’s drive to create the ultimate performance cycling apparel, with products and collections inspired by pro-racing, designed with technical details that count towards success on the road. Designed in Britain. Made in Italy. Road tested to the limit. A step up in performance We’ve been watching the growth...
  • Behind the brand
    5 Things You Didn’t Know About Föhn
    02 Apr 2019
    There are some moments in life that make you stop in your tracks. Where time stands still, and everything is perfect. It’s these moments that newly launched technical outdoor brand, Föhn loves to celebrate. Föhn make versatile, multi-sport kit for the adventurous, the opportunists and the trailblazers. Their clothing is rooted in technical...
  • Behind the brand
    HOKA ONE ONE - Born in the mountains
    02 Apr 2019
    Radical change often comes about in trying to solve a simple problem. The original goal of HOKA ONE ONE founders Nico and Jean-Luc was to improve endurance race times by designing a shoe to go downhill faster. In doing so, they inadvertently reinvented the running shoe. It’s on the rugged trails of the French Alps they call home where they...
  • Behind the brand
    For women, by women. Meet the team behind dhb.
    19 Feb 2019 / Kirsty Smith
    dhb has long been a popular choice for female cyclists. The brand believes in identifying and meeting the needs of women and ensures that all their innovation and technology is available for women too. It helps that so many members of the team behind dhb are women who ride, run and tri together as the ‘dhbaes’. They design, they...